| City of license | Pavia, Iloilo |
|---|---|
| Broadcast area | Pavia, Iloilo |
| Branding | Power 104.3 |
| Frequency | 104.3 MHz |
| First air date | Nov. 10, 2007 as Power 104.3 / Sept. 15, 2007 as HOT FM / August 15, 2007 as The Beat / November 15, 2006 as Hot 104 FM / June 2004 as The Beat 103.5 / January 15, 2002 as Radyo Natin 92.7 |
| Format | Community Radio, CHR |
| Power | 30 watts |
| ERP | 60 watts |
| Callsign meaning | DY PaVia |
| Owner | Pavia Broadcasting Service |
DYPV FM or Power 104.3 is a music FM station owned and operated by Pavia Broadcasting Service in the Pavia, Iloilo. The station's studio and transmitter is located at Pavia, Iloilo. This station is no longer on the air.
The pioneer FM radio station in Pavia, Iloilo first hit the airwaves as Radyo Natin 92.7 way back on January 15, 2002. But due to limited power it didn't get any commercials for the past years. In September, 2006, seeing the potential of upgrading to a little more power than before, it boosted its power to 5 watts from 1 watt power.
It transferred to 104.1 MHz and was reformatted into HOT FM 104.1. HOT FM 104.1 started its test broadcast on November 15, 2006. In January 2007, it was again to 104.3 to correct its frequency with a new group of DJs. On August 8, 2007, there was some misunderstanding between the staff, but the station was saved.
The station changed its name for the third time as The Beat 104.3 on August 15, 2007. But after a couple of days, August 17, heavy rains poured in Pavia, thus some areas were flooded. That flood caused damage to the power systems and the station's transmitter room front door was flooded. The transmitter is damaged due to power fluctuation. It resumed on September 2007. The last big event where the station is involved that held at Pavia Public Plaza together with Municipal of Pavia was the Tigkaralag Festival on October 29, 2007. After the event, the station became defunct and the station manager went to Makati City for a vacation.
On November 10, after a week of the station manager's vacation, two former DJs from the Hot FM 104.3 format, who are actually the owners of Pavia Broadcasting Service, took over the station and changed its name to Power 104.3. Unlike before, a few people are listening now. The station also does not air station IDs and the station turned upside down. It now broadcasts from 10 am – 7 pm only instead of 24 hours broadcast. They also do not have computers as a play-out system and advertisements. Also, the station has irregular programming.
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